The worldwide automotive market performed well in the first half of 2014. Micronas, with its innovative Hall sensor and embedded controller products, benefited from the overall growth in sales and beat the revenue estimate it announced in April.
Micronas presents the robust direct angle sensor family HAL 37xy offering outstanding temperature stability, high resistance against air gap variations and magnet aging together with a wide-range of diagnostic functions and very effective protection circuitry.
With the HAL 15xy, Micronas introduces the successor of the HAL 5xy family, which is well-known for a long time on the market for excellent quality and highest reliability, proven by a large installed customer base worldwide and widely used today in all premium car brands.
Micronas Group's consolidated net sales went up in the first quarter of 2014 by 7.4 percent to CHF 40.2 million despite the continuing weakness of the yen. The Automotive segment saw sales improve on Q4 2013 by 4.9 percent to CHF 37.3 million, while the Industrial segment posted sales growth of 54.7 percent to CHF 2.9 million.
The new USB kit for user-friendly and flexible programming of various Hall-effect sensor families from Micronas was designed especially for use in the development laboratory and offers an efficient, easy to handle, and affordable solution.
HAL 1002 from Micronas is specifically designed for use in automotive and high-end industrial applications, demanding high programming accuracy under harsh environmental conditions up to a 150°C ambient temperature.
Micronas performed well in a demanding market environment in 2013. Despite the persistent weakness of the yen and continuing volatility in the car industry, the Company was able to strengthen its leading position in the market for Hall sensors used in automotive electronics.